BRIGHTER FUTURES FASTER!
That’s TG Three’s promise. We help Christian colleges quickly get from where they are to where they want to be.
The values-driven strategy company for Christian higher education
Why Christian Colleges Hire TG Three
Strategy Experts
“Strategic geniuses is not an exaggeration. TG Three’s continuous, day-to-day approach to strategy sets them apart. It’s not just about creating a plan; it’s about living it.”
Increase Enrollment
“The brand development expertise at TG Three is unparalleled. Our identity transformation wasn’t just cosmetic; it resonated with our students, and we’ve seen a significant positive impact on enrollment.”
Partners with Shared Convictions
“TG Three’s commitment to Christian higher education is evident in every interaction. Their mission alignment makes them more than consultants; they are partners invested in our success.”
Elevate Leadership
“Enrolling in the 1-on-1 coaching with TG Three was a game-changer for me. The personalized support I received not only elevated my leadership skills but also contributed to a more cohesive and effective enrollment strategy.”
Sustainable Growth
“TG Three’s strategic planning approach is not about imposing solutions but empowering the institution to find its unique path. It’s a partnership that guides sustainable growth.”
Partners who Listen
“TG Three’s approach is not just consulting; it’s a partnership. They took the time to truly understand our institution and the results speak for themselves.”
Discover Our Brand
“The brand TG Three helped us discover is more than a tagline; it’s a culture. Our students resonate with it, and it has become a rallying point for our community.”
Comprehensive Solutions
“Engaging with TG Three was the best decision for our institution. Their comprehensive solutions and relational coaching approach have not only addressed our challenges but have positioned us for sustained growth.”
Client Testimonials
“I have spoken to many consultants and experts within the higher education landscape, but TG Three is at a different level. I would love to work with them again in the future. They were worth every penny.”
Kevin Brown
President, Asbury University
Andrew Denton
President, Crown College
David Dockery
President, International Alliance for Christian Educators (IACE) & Southwestern Baptist Theological Seminary
Tamara Fynaardt
Vice President for Enrollment & Marketing, Northwestern College
Philip Dearborn
President, Association for Biblical Higher Education (ABHE)
Recent Clients
Meet Our Team
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Robert K. Westervelt
- 25+ years experience in higher education leadership
- 15 years in executive leadership
- Worked at George Fox University and Biola University
- Professional Certificate in Innovation and Entrepreneurship from Stanford University
- MA Philosophy of Religion and Ethics, Talbot
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Ryan J. Dougherty
- 20+ years experience in higher education leadership
- Former VP of Enrollment & Marketing
- Administrator of the Year
- Worked at George Fox University
- Master of Business Administration
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Nicholas J. Willis
- 20+ years experience in higher education leadership
- Former Chief Learning Officer
- Former Faculty Senate Clerk
- Worked at Whitworth University and George Fox University
- Ph.D. in Theoretical Mathematics
Common TG Three Engagements

Needs Assessment
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Through data analysis, interviews, and collaborative discussions, a Needs Assessment identifies the specific requirements and opportunities for growth, providing a roadmap for strategic decision-making.

Strategic Planning
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Executive Coaching
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Enrollment Strategy
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Brand Strategy
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Financial Aid Consult
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A Financial Aid Consult strikes a balance between affordability and sustainability, addressing challenges such as climbing discount rates and lagging yield. It identifies areas of underperformance and opportunity that lead to strategic choices to pursue enrollment goals while maintaining fiscal responsibility.
Want to Learn More?

Cedarville University Doubles Down on Biblical Integration with Undeniable Results
At a time when many institutions are watering down their distinctives, Cedarville University is doing the opposite. They’re deepening their strategy — rooting it even more firmly in Scripture — and the results speak for themselves. Cedarville welcomed its largest...

Why Are College Discount Rates Rising and Should You Care?
A higher education leader once asked, "Our discount rate keeps rising and our board keeps asking if we’re giving away too much. But we can’t afford to lose students. Are we on a dangerous path?" If you’ve ever had a similar thought, you’re not alone. Presidents,...

Azusa Pacific Joins NCAA Division III—A Big Move for Christian College Sports
Azusa Pacific University’s decision to reinstate football at the NCAA Division III level isn’t just about bringing back a beloved sport — it’s a bold strategic move that could reshape the future of athletics in Christian higher education. By prioritizing academics,...

The #1 Reason Strategic Plans Fail
Sadly, strategic plans often fail. You've probably seen it happen when leadership teams spend countless hours crafting detailed strategies, only to watch them fizzle out during execution. Why does this keep happening? The answer might surprise you in its simplicity:...