TG THREE BLOG
Jumpstart your Strategy
Debunking Enrollment Myths Costing You Students
It’s often not the unknowns that most hold us back. It’s the things we believe are true, but actually aren’t. Here are seven of the biggest enrollment myths that may be...
Cedarville University Doubles Down on Biblical Integration with Undeniable Results
At a time when many institutions are watering down their distinctives, Cedarville University is doing the opposite. They’re deepening their strategy — rooting it even more...
Why Are College Discount Rates Rising and Should You Care?
A higher education leader once asked, "Our discount rate keeps rising and our board keeps asking if we’re giving away too much. But we can’t afford to lose students. Are we...
Azusa Pacific Joins NCAA Division III—A Big Move for Christian College Sports
Azusa Pacific University’s decision to reinstate football at the NCAA Division III level isn’t just about bringing back a beloved sport — it’s a bold strategic move that...
The #1 Reason Strategic Plans Fail
Sadly, strategic plans often fail. You've probably seen it happen when leadership teams spend countless hours crafting detailed strategies, only to watch them fizzle out...
From Enrollment VP to Parent: 5 Surprising Realities About the College Search
After more than 20 years in college enrollment, including several as a Vice President, I thought helping my firstborn child choose a college would be second nature. Turns...
Avoiding Athletics as a Hail Mary
Blog Brief: The "Flutie Effect" refers to the significant increase in college applications experienced by Boston College following Doug Flutie's iconic "Hail Mary" pass in...
Four Insights Into A Brave New World – of Financial Aid
There is a new FAFSA in town. The old has gone, the new has come. SAI is the new EFC. As you begin to navigate this new financial aid world, here are four important...
Addressing the Paraprofessional Problem in Our Institutions
Renowned oil rig firefighter Red Adair once remarked, "If you think hiring a professional is expensive, wait until you hire an amateur." This powerful statement underscores...